Behavioural economics: making an impact

  • Published date: 25.04.2019

Consumer Outcomes and Product Design: Insights from Behavioural Economics: 21 June 2019

This workshop, on 21 June 2019 between 9am-5pm, explores how firms can develop a coherent and robust methodology for assessing consumer outcomes and thereby translate high-level principles around Treating Customers Fairly into operational policies. The approach is based on four pillars—consumer value, consumer protection, consumer choice, and sustainable business models. This tried-and-tested approach has been used to address questions around the structure of pricing, responsible lending, and value for money, which will inform case studies in the session.

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